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Drive sales and conversion through AR Ads
AR ads can help create immersive experiences, encourage people to virtually try out your company's products, and inspire them to engage with your brand. Advertisers can already scale up AR effects on Facebook and Instagram using objectives like Awareness, Reach, and Traffic. Including augmented reality effects in mobile ads can significantly enhance campaign performance.
You can run augmented reality advertisements using various campaign objectives:
Optimized for ad delivery: Reach, Impressions, Incrementality in ad recall
Landing page views, Link clicks, Impressions, Unique daily reach
Website clicks
Website clicks and driving conversion
Compatible placements for augmented reality ads
Augmented reality ads are only available on mobile devices. They do not appear on the desktop version of the Facebook Feed or in other placements.Your ads can use augmented reality camera effects to allow people to interact with your products on:
01
FEED
Facebook and Instagram
02
Reels
Facebook and Instagram
03
Stories
Facebook and Instagram
Available metrics for Augmented Reality Ads
The average total time in seconds that people spent viewing an Instant Experience. An Instant Experience may include videos, images, products from a catalog, an augmented reality effect, and more. For an augmented reality ad, this metric counts the average time people spent viewing your augmented reality effect after they tapped on your ad.
The number of clicks on your ad that open an Instant Experience. For an augmented reality ad, this metric counts the number of times people tapped on your ad to open your augmented reality effect.
The number of clicks on links from an Instant Experience that direct people away from Meta technologies. For an augmented reality ad, this metric counts the number of times people tapped on your augmented reality effect's call-to-action button.
The number of times someone shared an image or video that used an augmented reality effect from your ad on Facebook (this metric is not available on Instagram).
MORE THAN AR
We have assembled a team of talented and experienced professionals who are dedicated to helping you achieve your brand's full potential, offering a wide range of services.
3D Design
Leading our creative vision with strategic insights and innovative ideas.
Animation
Crafting unique brand identities that capture the essence of your business.
digital garments
Creating stunning visuals that elevate your brand and capture your audience's attention.
metaverse
With background in Architeture and Urbanism, we are able to develop digital spaces with notions of proportion, concepting and that will make users feel that they are really there.
